Pay per click (PPC) is an Internet advertising model used on websites, in which advertisers pay their host only when their ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system.

Cost per click (CPC) is the amount of money an advertiser pays search engines and other Internet publishers for a single click on its advertisement that brings one visitor to its website.

In contrast to the generalized portal, which seeks to drive a high volume of traffic to one site, PPC implements so called affiliate model, that provides purchase opportunities wherever people may be surfing. It does this by offering financial incentives (in the form of a percentage of revenue) to affiliated partner sites. The affiliates provide purchase-point click-through to the merchant. It is a pay-for-performance model -- if an affiliate does not generate sales, it represents no cost to the merchant. The affiliate model is inherently well-suited to the web, which explains its popularity. Variations include, banner exchange, pay-per-click, and revenue sharing programs.

Websites that utilize PPC ads will display an advertisement when a keyword query matches an advertiser's keyword list, or when a content site displays relevant content. Such advertisements are called sponsored links or sponsored ads, and appear adjacent to or above organic results on search engine results pages, or anywhere a web developer chooses on a content site.

In cellular service there are two main competing network technologies: Global System for Mobile Communications (GSM) and Code Division Multiple Access (CDMA). Cellular carriers including Sprint PCS, Cingular Wireless, Verizon and T-Mobile use one or the other. Understanding the difference between GSM and CDMA will allow you to choose a carrier that uses the preferable network technology for your needs.

The GSM Association is an international organization founded in 1987, dedicated to providing, developing, and overseeing the worldwide wireless standard of GSM. CDMA, a proprietary standard designed by Qualcomm in the United States, has been the dominant network standard for North America and parts of Asia. However, GSM networks continue to make inroads in the United States, as CDMA networks make progress in other parts of the world. There are camps on both sides that firmly believe either GSM or CDMA architecture is superior to the other. That said, to the non-invested consumer who simply wants bottom line information to make a choice, the following considerations may be helpful.

Coverage: The most important factor is getting service in the areas you will be using your phone. Upon viewing competitors' coverage maps you may discover that only GSM or CDMA carriers offer cellular service in your area. If so, there is no decision to be made, but most people will find that they do have a choice.

Data Transfer Speed: With the advent of cellular phones doing double and triple duty as streaming video devices, podcast receivers and email devices, speed is important to those who use the phone for more than making calls. CDMA has been traditionally faster than GSM, though both technologies continue to rapidly leapfrog along this path. Both boast "3G" standards, or 3rd generation technologies.

EVDO, also known as CDMA2000, is CDMA's answer to the need for speed with a downstream rate of about 2 megabits per second, though some reports suggest real world speeds are closer to 300-700 kilobits per second (kbps). This is comparable to basic DSL. As of fall 2005, EVDO is in the process of being deployed. It is not available everywhere and requires a phone that is CDMA2000 ready.

GSM's answer is EDGE (Enhanced Data Rates for GSM Evolution), which boasts data rates of up to 384 kbps with real world speeds reported closer to 70-140 kbps. With added technologies still in the works that include UMTS (Universal Mobile Telephone Standard) and HSDPA (High Speed Downlink Packet Access), speeds reportedly increase to about 275—380 kbps. This technology is also known as W-CDMA, but is incompatible with CDMA networks. An EDGE-ready phone is required.

In the case of EVDO, theoretical high traffic can degrade speed and performance, while the EDGE network is more susceptible to interference. Both require being within close range of a cell to get the best speeds, while performance decreases with distance.

NASA's Space Shuttle, officially named the Space Transportation System (STS), is the spacecraft currently used by the United States government for its human spaceflight missions and is scheduled to be retired from service in 2010. At launch, it consists of a rust-colored external tank (ET), two white, slender Solid Rocket Boosters (SRBs), and the orbiter.

The shuttle stack launches vertically like a conventional rocket from a mobile launch platform. It lifts off under the power of its two solid rocket boosters (SRBs) and its three main engines (SSMEs), the latter fueled by liquid hydrogen and liquid oxygen from the external tank. The space shuttle has a two stage ascent. The boosters are used only for the first stage, while the main engines burn for both stages. About two minutes after liftoff, staging occurs: the SRBs are released, and shortly begin falling into the ocean to be retrieved for reuse. The shuttle orbiter and external tank continue to ascend under power from the three main engines and their inertia. Upon reaching orbit, the main engines are shut down, and the external tank, the only non-reusable major component, is jettisoned downward and falls to burn up in the atmosphere. At this point, the orbital maneuvering system (OMS) engines may be used to adjust or circularize the achieved orbit.

The orbiter carries astronauts and payload such as satellites or space station parts into low earth orbit, into the Earth's upper atmosphere or thermosphere. Usually, five to seven crew members ride in the orbiter. Two crew members, the Commander and Pilot, are sufficient for a minimal flight, as in the first four "test" flights, STS-1 through STS-4. The payload capacity is 22,700 kilograms (50,000 lb). To carry its payload, the orbiter has a large cargo bay with doors that open along the entire length of its top, a feature which makes the space shuttle unique among present spacecraft. This feature made possible the deployment of large satellites such as the Hubble Space Telescope.

IDEs are designed to maximize programmer productivity by providing tightly-knit components with similar user interfaces. This should mean that the programmer has much less mode switching to do than when using discrete development programs. However, because an IDE is by its very nature a complicated piece of software, this high productivity only occurs after a lengthy learning curve.

Typically an IDE is dedicated to a specific programming language, so as to provide a feature set which most closely matches the programming paradigms of the language. However, some multiple-language IDEs are in use, such as Eclipse, ActiveState Komodo, recent versions of NetBeans, Microsoft Visual Studio, and WinDev.

IDEs typically present a single program in which all development is done. This program typically provides many features for authoring, modifying, compiling, deploying and debugging software. The aim is to abstract the configuration necessary to piece together command line utilities in a cohesive unit, which theoretically reduces the time to learn a language, and increases developer productivity. It is also thought that the tight integration of development tasks can further increase productivity. For example, code can be compiled while being written, providing instant feedback on syntax errors. While most modern IDEs are graphical, IDEs in use before the advent of windowing systems (such as Microsoft Windows or X11) were text-based, using function keys or hotkeys to perform various tasks (Turbo Pascal is a common example). This contrasts with software development using unrelated tools, such as vi, GCC or make.