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由於在美國時我有看美式足球的習慣,回台後仍然不時關注一下這方面的訊息我很少看籃球報導偶而會看看舊金山勇士隊柯瑞精湛的球技

大概一年前不經意看到美國大學女籃球員克拉克的特寫。最近看到她進入職業賽後的報導;克拉克出神入化的妙傳上籃三分球令人嘆為觀止;賞心愉悅的程度跟聽古典音樂不相上下許多人認為她可能成為女籃史上前無來者的一位傳奇

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Caitlin Clark effect: Fever jersey sales up 1,000%, ticket sales 250%, TV records shattered

Evan Frank, Indianapolis Star, 08/14/24

The 
Caitlin Clark effect was real and apparent for the Indiana Fever in the first half of the 2024 WNBA season.

Indiana released its mid-season report, showing a major increase in ... well, basically every category imaginable. 
Ticket and jersey sales are way up for the Fever. They are also on national TV a lot more than in the past.

Here is what you should know about the mid-season report.

Indiana Fever jersey sales skyrocketed

Jersey sales for the Fever are up 1,193%. The Fever set the single-game team store sales record for Gainbridge Fieldhouse on four occassions.

Ticket sales for the Indiana Fever are up over 250%

The Fever saw a 264.6% increase in ticket sales (year over year). Indiana was the top WNBA team in total home and away attendance.

Indiana Fever are on national TV... a lot

It was already known before the season that the Fever would get the 
most national TV games in 2024 (36 at the time). That number has since grown to 38.

Indiana Fever continue to break broadcast records

At the mid-season break, the Indiana Fever were the 
league's most-viewed team with 10 broadcasts that broke viewership records.

Indiana Fever are top pro sports team in terms of social video views

The Fever had 800 million social media views from April to July. They were also the top team (WNBA, NBA, NFL, NHL or MLB) in video consumption in that timespan. Indiana had 1.8 million followers on social media (No. 1 in the WNBA) and gained 1.3 million from April 15 to July 19 (an increase of 266%).

Corporate sponsorships for the Indiana Fever went up

The Fever saw a 225% increase in corporate sponsorships. Indiana had the largest number of team sponsors in the WNBA.


Playoffs? 
How many more wins do Fever need to snap playoffs drought? A look at the schedule.

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Caitlin Clark rewrites WNBA record book: Inside look at rookie's amazing season

Lindsay Schnell and Jim Sergent, USA TODAY, 09/20/24

Caitlin Clark is a record-setting rock star.

The No. 1 pick in the 2024 WNBA draft by the Indiana Fever started her professional career after a stunning four years at Iowa where she re-wrote the scoring record books. Her ability to launch shots from the logo and thread passes through the thinnest of openings drew gasps from viewers and praise from some of the best players in basketball history.

Then, once she got settled in the WNBA, Clark continued her record-setting ways.

On an even bigger stage and against considerably better — and more veteran — competition she shattered numerous league records, including ones that had stood for the better part of two decades. A direct line can be drawn from Clark to spikes in attendance, TV ratings and merchandise sales. Her play, and her moxie, drew thousands of new fans as she helped elevate the WNBA to a level of popularity the 28-year-old league had not previously experienced.

Here’s a by-the-numbers breakdown of all Clark accomplished in the 2024 regular season.

Caitlin Clark rewrites assists records

Clark has broken three assists records this season. Most recently on Sept. 13, she set the single-season assists record — set last season by Connecticut’s Alyssa Thomas — in the Fever's 78-74 loss to the Las Vegas Aces.

Clark breaks scoring record set nearly two decades ago

No. 1 pick Seimone Augustus from LSU had owned the rookie scoring record for 18 years until Clark scored 35 points on Sept. 15 in the Fever's 110-109 win over the Dallas Wings.

Clark completes first rookie triple-double

In addition to being the first rookie to complete a triple-double, Clark is one of just eight players in WNBA history with multiple triple-doubles in their careers, counting the regular season and playoffs.

When do Caitlin Clark and Fever play in the WNBA playoffs?

The Fever are returning to the playoffs for the first time since 2016, lifted to the postseason by the play of Clark, who is practically a lock to win the 2024 WNBA Rookie of the Year award.

The Connecticut Sun, a preseason favorite to contend for the WNBA championship, locked up the third seed by blowing out the Chicago Sky85-54, in the regular-season finale Thursday.

In the WNBA’s playoff format, the sixth seed matches up with the third seed in the first round. All first-round matchups are best-of-three series. The Fever-Sun schedule:

 Game 1: Sunday, Sept. 22 at Connecticut, 3 p.m. ET on ABC
 Game 2: Wednesday, Sept. 25 at Connecticut, 7:30 p.m. ET on ESPN
 Game 3 (if necessary): Friday, Sept. 27 at Indiana, tip time TBA, on ESPN2


Unable to view our graphics? Click here to see them.


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